LAS VEGAS (Feb. 21, 2006) - Ascend Media Gaming Group will present the inaugural Hispanic Gaming Summit July 18 at Paris in Las Vegas. It precedes the Third Annual Casino Marketing Conference, which opens the evening of July 18 at Paris Las Vegas and runs through July 20.

Hispanic Gaming Summit will address the opportunities and responsibilities that the fast-growing Hispanic population presents to gaming operators across the United States. Topics addressed in Conference sessions include:

* An in-depth look at the demographic and cultural aspects of the vast Hispanic market

* Case studies on effective marketing to Hispanics by gaming companies

* Communication do’s and don’ts

* Promotional opportunities

* How to build and maintain constructive and mutually rewarding relations with the Hispanic community

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